Welcome to our official Resort Partners page. Here, we proudly showcase the trusted brands and organizations that help elevate the Jay Peak experience. From outdoor gear and hospitality to local artisans and national sponsors, these valued partners share our commitment to quality, adventure, and the spirit of the mountains.
Official Action Camera Partner
We’ve teamed up with Insta360 as the official action camera of Jay Peak Resort. Known for pushing the boundaries of what cameras can do, Insta360 brings cutting-edge, immersive tech that lets us capture the mountain like never before. From deep powder runs to wide-open glades, their 360-degree capabilities help us tell Jay’s story in a way that’s as real and raw as the terrain itself. This partnership lets us showcase the mountain from every angle—literally.
We're thrilled to be on the 24/25 Indy Pass, a ski pass uniting 230+ of the world's best family and independently owned ski resorts. As a Jay Peak Season Passholder, you have the option to supercharge your pass with the “Indy AddOn Pass” to access 2 days each at every partner resort for a fraction of the price. While passes are currently off-sale for the 24/25 season, you can sign up for the waitlist to be the first to get access when the 25/26 Indy Pass and Indy AddOn Pass go back on sale this spring. Sign up for the waitlist here to secure your spot: https://www.indyskipass.com/
Already have a Jay Peak Season Pass?
Save roughly 30% on an Indy Pass if you have an unlimited season pass at an Indy Pass ski resort. Turn your season pass into a travel pass and explore 230+ independent, authentic Indy Resorts. However, your AddOn pass won’t work at your home resort.
Purchase your AddOn pass now and submit your season pass proof when you receive it to activate your Indy Pass. Your pass must be verified before it can be redeemed, but proof is not required in the checkout process.
For many seasons now Pepsi has been our official beverage partner, bringing one of the world’s most recognized brands to the mountain and providing guests with a wide range of refreshing beverage options throughout the resort. With a shared focus on quality and consistency, Pepsi joins us in enhancing the guest experience—on and off the slopes.
Jay Peak Resort is proud to partner with Burton Snowboards, a company that has been instrumental in shaping the snowboarding industry since its founding in Vermont in 1977. This collaboration enhances our commitment to providing exceptional experiences for snowboarders of all levels. At our Gear Shop, guests can access the latest Burton snowboards, ensuring top-tier equipment for their mountain adventures. Additionally, our rental services feature Burton's Learn-To-Ride (LTR) program, offering beginners gear specifically designed to facilitate learning with softer flex and user-friendly features. Through events like the Burton Women's Demo Day, we further engage our community, providing opportunities to experience Burton's innovative technology firsthand. This partnership reflects our shared dedication to quality, innovation, and the vibrant snowboarding culture.
Rossignol continues to be a trusted partner of Jay Peak Resort, and a brand that has set the standard in winter sports and alpine expertise for over a century. This collaboration enhances our commitment to providing guests with top-tier skiing experiences. At our rental shops, we offer Rossignol's high-quality equipment, ensuring that both beginners and seasoned skiers have access to gear that makes skiing more accessible and enjoyable. Additionally, Rossignol supports events like our 6th Annual Real To Steel freeride and freestyle competition, contributing prizes that inspire and reward participants. Together, Jay Peak and Rossignol continue to foster a passion for skiing and the mountain lifestyle.
Jay Peak Resort’s partnership with Helly Hansen reflects a shared focus on function, durability, and performance in the mountains. This collaboration enhances the experience for both our guests and staff by providing high-quality, weatherproof gear designed for mountain environments. Through Helly Hansen's Ski Free program, guests who purchase qualifying ski jackets or pants receive a free day of skiing at participating resorts, including Jay Peak. Additionally, our employees benefit from exclusive discounts on Helly Hansen products, ensuring they are equipped with reliable apparel to perform their duties effectively. This partnership underscores our commitment to offering top-tier experiences and quality performance.
Lawson’s Finest Liquids brings a taste of Vermont craft culture to Jay Peak Resort as an official sponsor, adding local flavor to our mountain community. This collaboration brings Lawson's celebrated brews to our après-ski scene, enhancing the post-mountain experience for our guests. Events like "Lawson's & Après" at the Bullwheel Bar feature live music and specials on Lawson's 16oz IPAs, creating a lively atmosphere to unwind after a day on the slopes. This partnership reflects our mutual dedication to quality, community, and the vibrant culture of Vermont's mountain lifestyle.
